Category: Social Media Analysis

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  November 01, 2018

  Sentiment Analysis Saves the Day for Airlines

  In a competitive industry where customers often turn to social media to comment on their experiences, Sentiment Analysis is a must. And for reasons that go beyond customer care and brand protection.

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  October 26, 2018

  Entity Extraction: The AI Key to Unlock Your Unstructured Big Data

  Here is a very common scenario for customers coming to us: daunting amounts of unstructured text data from a variety of sources, languages, and formats. How does one go about gleaning intelligence from Big Data?

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  October 01, 2018

  Sentiment Analysis Brings Restaurant Insights to Your Table

  In a competitive restaurant industry, online restaurant reviews can boost or hamper a restaurant brand. The key is how to gather critical insights from those reviews in a timely, accurate, and cost-effective manner.

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  September 01, 2018

  Evaluating Marketing Campaign Performance with Sentiment Analysis

  Marketing campaigns are designed to drive some action by the public. But how can we assess their performance and that they were indeed received as intended?

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  August 20, 2018

  Mining Social Media for Situational Awareness with Entity Extraction

  During unfolding crises, social media is often a source of valuable, real-time information for situational awareness and relief planning efforts.

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  July 31, 2018

  Social Media, Sentiment Analysis, and the Financial Markets

  Much has been written about the predictive value of social media and sentiment analysis for the financial markets. When the stakes are so high, it is critical that sentiment analysis be accurate, comprehensive, scalable, and real-time.

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